Email Campaigns
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      3. Email Campaigns

      Campaigns FAQs

      Frequently asked questions about the WorkstandIQ Loyalty email marketing tool, Campaigns.

      FAQs

      Can I use WorkstandIQ Campaigns to replace my current email marketing service?

      • Yes, however, there are some slight differences in how Campaigns works.
      • Campaigns emails customers that are present in your point-of-sale system
      • You cannot upload lists of addresses you'd like to email.
      • Target emails specific to prior purchases
        • Those that have previously purchased a particular product or service from you. 

      Will emails I make be formatted properly for all devices – desktop, tablets, and mobile?

      • The email design templates, along with all of the provided design content blocks, utilize responsive design. These emails automatically scale and adapt to look great on any device.

      How can I receive a test email sample?

      • Preview an email design with live customer data by clicking the "Preview" button on the email design page, or click "Send Test Email" to send a preview to whomever you'd like.

      What is the difference between the Transactional mail group and others?

      • By law, any emails that are directly related to a purchase, such as a receipt and thank you messages, are not required to include an unsubscribe option or adhere to unsubscribe preferences.
      • Conversely, any marketing messages that are promotional in nature and not related to a transaction must adhere to unsubscribe preferences and include an unsubscribe link.
      • Learn More about the different types of email


      Can I place a coupon code in emails?

      • Yes! The best way is to generate a barcode image for your coupon code using a barcode generator and then place the barcode image in your email.

      How do I make an image stretch the full width of the email?

      • To make an image in the “Hero” content slot stretch the full width of the email and automatically adjust to different devices:
      • Click on the placeholder image
      • Select to replace the image from the tool pop-up.
      • Select the replacement image and place it.
      • On the inserted image, click to resize the image and enter “100%” in the width field.
      • Learn more about images in emails

      Can I upload my own fully custom email HTML in place of the WorkstandIQ framework?

      • No. Currently, to help ensure your emails are well-formed and consistently responsive, we do not offer the ability to override the entire email format.
      • However, a significant degree of customization can be applied by using the HTML editing mode within the email editor.