Catalog Structure

Organize and customize your catalog to display products as you wish.

Product categories are only visible to your site visitors when there are active items in the category. Your initial catalog category structure is a mirror copy of SmartEtailing's Library Catalog.

  • Saves you time from having to create a category structure from scratch.
  • It lets the system know how to categorize products as they are imported from the library and displayed in your catalog.
  • You may use the default category structure as-is, or you may modify it.
    • You can change category names, re-arrange category order, or add new categories and catalogs.

Catalog Category Terms & Definitions

Following is a list of catalog category terms and definitions used by SmartEtailing.

  • Catalog - The upper-most level in a category hierarchy. (example:  Bicycling Catalog or Snow Sports Catalog)
  • Category Branch - A category that contains additional sub-categories.
  • Category Leaf - A category with no additional sub-categories. Only products may belong to a category leaf.
  • Library Category Mapping - Each category or leaf in SmartEtailing's Library must be mapped to at least one category leaf in your Store Catalogs. This means products will have the proper category as are they are imported from the library.

Catalog Structure Rules

  • Creating Sub-Categories 
    • Category hierarchy is limited to a maximum of seven (7) sub-categories below the top level. 
    • You may not add sub-categories to leaf categories that contain products or leaf categories that are mapped to the library.
  • Moving & Merging Categories 
    • Branch categories may always be merged into other branch categories.
    • A leaf category may be merged with another leaf category so long as one of the two categories is not mapped to the Library. (An exception to this rule - both categories involved in the merge are mapped to the same library category.)
    • Categories may be moved via drag-and-drop anywhere in the catalog structure, even across catalogs. EXAMPLE: Dragging Electric Bikes from Bikes>Other to a main branch alongside Road and Mountain. 
  • Deleting Categories
    • A category may not be deleted if it, or one of its sub-categories, contains the only Library Category Mapping to a particular library category.
    • Categories that are not mapped to the library may be deleted even if they contain sub-categories and / or products. (This may result in uncategorized items.)

Edit Category

You may edit the following properties for any category: Category Name, Introductory Text, Display Model Year, Taxable, Meta Description & Meta Keywords.

  • If necessary, you may override category level settings on individual items in your catalog.

Edit Catalog Title & Properties

Basic catalog properties include "Catalog Title" and "Include in Search."

  • The title of your catalog is important because it displays in the navigational "bread-crumb" on every page in your catalog.


  • You may choose to exclude a new catalog from search while you are building out your categories and adding products.
  • When you are ready, change this setting to include your catalog in site search.


  • Advanced catalog properties include the ability to edit Meta Description & Meta Keywords for your catalog home page.
  • Google Product Category is included in your Google Products File when uploading Google Product Search which is part of Google Ads. Visit Google's help documentation to learn more about Google Product Categories.
  • Add or edit Library Category Mapping to categories that you create to allow them to sync up with similar products in the Library.

Library Catalogs / Categories Tab

The Library Catalogs / Categories tab is for reference only. This tab displays the library category structure for each library catalog and how your categories line up with them.

Category Display In SE Catalog

Edit the categories for individual items under Catalog > Your Items. Edit an item to add change or remove categories, or use the Category Display to edit them more easily.

Modifying Your Custom Catalog

As we make changes to our standard catalog, for most shops they automatically get those changes applied to their catalogs. If you've made any large adjustments to your catalog, here's out to get some categories in line with our best practices.

Indoor Cycling

We recommend re-categorizing all your trainers, rollers, and accessories to a single unified category called Indoor Cycling. Below is the structure we recommend:

  • Bicycling
    • Indoor Cycling
      • Smart Trainers
      • Trainers
      • Rollers
      • Parts & Accessories
Many of the items in your previous Trainers/Rollers categories are already cross categorized into these options, so you won't have to manually switch products into these categories.