Website marketing for bike shops

  • Web Traffic
  • Foot Traffic
  • Sales

Making your website more effective

You run a great bike shop and you chose a SmartEtailing website because you know the value of digital marketing for your business. But that doesn’t mean you have the time or expertise to make your website look great or grow sales.

SmartEtailing is more than a website platform. We are a marketing partner ready to assist in your success. We have a team of experts in website strategy, content creation, graphic design, SEO, and digital marketing ready to help.

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Worry-Free Online Marketing

“The SmartEtailing marketing team has been invaluable in helping ensure that our business is competing for online traffic and in-store business."

Steve Beheler

Steve Beheler

Spokes Etc

Amazing Results

“Our market is very seasonal so I need professional marketing to help me capitalize on the narrow selling window each year. SmartEtailing has the marketing strategies and creative capability to help my business stand out and grow. Somehow they do it all while making it seem easy. How they do that I’ll never know.”

Michael Reuter

Michael Reuter

American Cycle & Fitness

They make my ideas better

"The folks at SmartEtailing are really good at what they do. I know what I want but I don’t want to deal with the hassle of explaining every detail to a local marketing company. SmartEtailing knows the bike business and can make my ideas better and the marketing more professional."

Faris Malki

Faris Malki

Cahaba Cycles

SmartEtailing is awesome

"I call them up with what I need and they come up with something great every time. It lets me focus on running my business and coaching my team while I let a company I trust run my marketing and website for me. SmartEtailing is awesome."


Mike Olson

Trek Bicycle Superstore

Always current and professional

"I have to cover so many aspects of the business. Having SmartEtailing watch over our website and online store gives me peace of mind that it is always current and looking professional. One thing I can check off my list without having to worry about!"

Kelly Aicher

Kelly Aicher

Bike Gallery


Get more out of your website by
partnering with our Marketing team. 

Maintain your website

SmartEtailing is a powerful technology platform and our team can help you maintain settings, catalogs, design consistency, and local bike shop SEO.

  • Design and layout
  • Search engine optimization (SEO)
  • Point of sale integration
  • Supplier integration
  • Website navigation

Merchandise your website

Convert browsers into buyers with professionally designed marketing content encouraging shoppers to engage with your bike shop online.

  • Seasonal content
  • Homepage layout
  • Landing pages
  • Catalog integration
  • Quarterly Content Packages

Drive traffic to your website

Our team can manage and support additional marketing strategies to help your bike shop attract new shoppers and improve customer loyalty.

  • Google Ads
  • Social media
  • Email marketing
  • Keyword tracking
  • Direct mail

Customize your website

The most successful bike shops work with us to build a custom website on the SmartEtailing platform to align with their brand and goals.

  • Dedicated custom website team
  • Bike industry specific strategies
  • Professional headlines and copywriting
  • Effective cross linking and SEO tactics
  • Premium design and layout
  • Custom CSS for a unique look and feel

Marketing packages

We’ve bundled our most popular services into convenient packages so you can ensure your website stays current, looks great, and converts sales.

  • Access to our professional marketing team
  • Regular website maintenance and merchandising
  • Consistent monthly costs for easy budgeting
  • Constantly refined services to meet market demands

How to win BY marketing YOUR bike shop

Build business growth strategy and continuously improve your in-store shopping experience 

Display products and services on your website so more shoppers find and engage with your brand

Coordinate a marketing strategy that will create interest, drive traffic, and increase sales

Convert local browsers into buyers whether they purchase from you in-store or online

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